The New All-Electric Mercedes-Benz CLA Now Available to Order: A Class of Its Own

Mercedes-Benz is ushering in a new chapter in electric mobility with the launch of the all-electric CLA, available to order now in Germany and select European markets.

At the outset, two models are on offer: the CLA 250+ and the CLA 350 4MATIC, priced from €55,858.60 and €60,380.60 respectively (including VAT). Additional electric and electrified combustion models are slated for release later this year, starting at under €46,500—or under €39,000 excluding VAT for business customers.

Both launch models boast impressive specs, with up to 792 km of range (WLTP) and rapid charging capabilities thanks to an 800-volt system and 85 kWh battery. A mere ten-minute DC charge can provide up to 325 km of additional range.

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The CLA 250+ delivers 200 kW and hits 0–100 km/h in 6.7 seconds, while the all-wheel-drive CLA 350 4MATIC ramps up to 260 kW and accelerates in just 4.9 seconds.

Standard equipment is generous for its class, including LED high-performance headlights, a panoramic roof, ARTICO/fabric comfort seats with heating, and a host of tech features like MBUX Navigation, four USB-C 100W charging ports, and a selfie/video camera with facial recognition.

A standout new feature is the MBUX Virtual Assistant, powered by both Microsoft and Google AI, capable of complex conversations, emotion recognition, and dynamic navigation via Google Maps integration.

For tech-savvy drivers, Mercedes debuts the new MB.OS operating system, which allows over-the-air updates and features a fully integrated, intuitive digital ecosystem across up to three screens. The Zero Layer interface keeps critical apps and vehicle functions easily accessible, backed by the real-time graphics power of the Unity game engine.

Efficiency and sustainability are central to the CLA’s design. A multi-source heat pump, standard in both models, uses ambient air and residual drive heat to optimize cabin pre-conditioning with minimal energy use. Additionally, the CLA introduces a two-speed transmission—a first in this segment—delivering a balance of city agility and long-range efficiency.

For those seeking more, a Starter Package is available for €2,091.43 until September 30, 2025, offering a 35% savings on bundled features like ambient lighting, wireless charging, KEYLESS-GO, memory functions, and more. Attractive leasing options start at €299/month, with financing at 2.99%, tailored to private buyers.

With its sleek performance, deep software integration, and sustainable innovation, the new CLA isn’t just an electric car—it’s a high-tech, intelligent mobility solution designed to lead Mercedes-Benz into a bold new era.

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