Lexus Strengthens Fleet Market with 40% Growth in Registrations After Q3 2024

Lexus sees a 40% increase in fleet registrations in Poland after Q3 2024, driven by hybrid efficiency, flexible financing, and the popularity of models like NX, RX, UX, ES, and LBX.

In the first nine months of 2024, Polish companies registered 7,679 Lexus vehicles, marking a significant 40% year-on-year growth.

This surge in popularity is driven by the brand’s reliable and fuel-efficient hybrid engines, which offer low operating costs, along with flexible financing options that appeal to corporate fleet buyers.

The NX model leads Lexus’s success in the fleet market, with 2,854 units registered—an impressive 39% increase compared to the previous year—making it one of the top four most popular premium models.

The RX, Lexus’s largest SUV, also saw strong growth, with 1,784 registrations, up 18%. The UX, benefiting from upgrades like a fifth-generation hybrid system and enhanced safety features, recorded 996 units, while the ES luxury sedan reached 834 registrations, an 8% increase.

The newly launched LBX has already made a significant impact, leading the B-SUV Premium segment with 975 registrations since its market debut in spring 2024.

Mirosław Sochacki, Corporate Sales Senior Manager at Toyota Central Europe, attributed Lexus’s fleet growth to the brand’s commitment to quality, comfort, and customer service, alongside its collaboration with Toyota dealers, which further expands availability for corporate clients.

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