Lancia is set to captivate audiences at the 101st Brussels Motor Show from January 11–19, marking a pivotal moment in its Renaissance. Headlining the event are the New Ypsilon, available in hybrid and full-electric versions, and the thrilling Ypsilon Rally4 HF, symbolizing Lancia’s return to rally racing.
The New Ypsilon positions itself at the top of the premium B-segment, offering three trims: the elegant base model for younger buyers, the luxurious Ypsilon LX, and the exclusive EDIZIONE CASSINA, epitomizing comfort and design.
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Each version emphasizes Lancia’s commitment to sustainability, innovation, and Italian elegance. The electric Ypsilon delivers 403 km of range (WLTP) with fast charging capabilities, while the hybrid pairs a 1.2L 100-hp engine with 48V technology for optimal efficiency.
Lancia’s racing heritage takes center stage with the Ypsilon Rally4 HF. Designed for Rally4 category racing, it boasts a 212-hp 1.2L engine, 5-speed dog ring gearbox, and advanced front-wheel-drive dynamics.
Miki Biasion, legendary World Rally Champion with Lancia, will unveil the car on January 10. The Ypsilon Rally4 HF will also headline the “Trofeo Lancia Rally,” a six-race series within the 2025 Italian Rally Championship.
Lancia’s return to Belgium-Luxembourg last September was marked by the opening of ten showrooms and 14 service points. This expansion is part of a broader European strategy to establish Lancia as a leading premium brand, with 70 new showrooms planned by 2025 across major markets.
Lancia’s showcase at Brussels underscores its ambitions for a sustainable, innovative future while honoring its iconic legacy.
Source: Lancia Shines at the 2025 Brussels Motor Show: A Showcase of Innovation and Style
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