Lamborghini super sports car owners from various parts of Europe recently participated in Esperienza Giro, an exclusive driving tour designed to explore and celebrate the enchanting Langhe region in Piedmont, northern Italy. The event, organized by Automobili Lamborghini, provided the participants with luxurious accommodations, exquisite dining experiences, and a deep dive into the rich culture, traditions, and landscapes of the Piedmont region.
The tour commenced at Il Boscareto Resort and Spa, elegantly nestled among the hills of Serralunga d’Alba, offering a splendid and opulent setting for the guests. Their welcome was marked by a sumptuous dinner at Rei Natura restaurant, featuring a two Michelin-starred menu crafted by chef Michelangelo Mammoliti. The restaurant’s design and cuisine both draw inspiration from the natural elements native to the region.
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Over the following days, the Lamborghini aficionados covered a total of 488 kilometers, beginning their journey with a drive to the medieval Castello di Prunetto. Here, they indulged in a specially curated hazelnut tasting session, a regional delicacy. The tour then proceeded to Pico Maccario winery, renowned for its innovative winemaking techniques, scenic vineyards, and the production of Cru Cannubi, recognized as Italy’s oldest wine (dated 1752) and one of the world’s most significant vineyards. Amidst the vineyards adorned with Pico’s iconic colored pencils, which mark different grape varieties, the guests enjoyed a private tour of the production facilities and a delightful lunch before returning to Il Boscareto. The day concluded with a visit to the historic 11th-century Castello di Grinzane Cavour, a site steeped in Italian history and formerly owned by noble Piedmontese families. The evening was enriched by a medieval-themed dinner, complemented by flag-throwing and a falconry display.
The next day, the group embarked on an exhilarating drive through mountainous terrain, pausing for coffee at BAart in Agliano Terme, a village renowned for its Barbera grape wine production and culinary traditions. BAart, housed within the deconsecrated Chiesa di San Michele, is a community project that fuses contemporary art with the region’s traditional flavors, offering a unique cultural experience. The convoy of vibrant Lamborghini cars then made its way to Castello di Razzano, a historic estate dating back to the 17th century, for a private lunch featuring local delicacies, including the estate’s own olive oil. The day concluded with a private dinner at the nearby Winery Cecilia Monte, where guests savored typical Piedmontese dishes and participated in a creative workshop using wine as a medium for painting.
On the fourth day, the Lamborghini owners visited Santuario dei Piloni, situated in a rugged, rural area celebrated for its history and traditions. Here, they engaged in a truffle hunting expedition with dogs, culminating in a tasting of the finest truffles. The tour’s grand finale was a drive to Pollenzo, an ancient city on the banks of the Tanaro River and home to the University of Gastronomic Sciences. Reflecting the university’s commitment to culinary excellence, guests enjoyed a private lunch of Piedmontese specialties at Scuderie Sabaude, the former stables of the King of Italy.
As with every edition of Esperienza Giro, the Lamborghini enthusiasts in Langhe experienced a comprehensive journey that combined the extraordinary performance of Lamborghini super sports cars with the rich allure of local cultural experiences, exceptional cuisine, and the timeless heritage of Italy.
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