Hyundai’s Santa Cruz has been ranked as the best midsize pickup in initial quality by the J.D. Power 2024 U.S. Initial Quality Study (IQS). The study also recognized the Hyundai Elantra and Tucson, which both finished third in their respective segments. As a brand, Hyundai improved by seven ranks to secure third place among mass-market automakers, surpassing the mass-market brand average by 19 problems per 100 vehicles (PP100).
Recognition and Commitment to Quality
The J.D. Power IQS Best Midsize Pickup trophy for the Hyundai Santa Cruz was presented by Robert Mansfield, vice president of global automotive at J.D. Power, to Omar Rivera, executive director of quality and service engineering at Hyundai Motor North America, during a ceremony in Fountain Valley, California.
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“This trophy underscores Hyundai’s commitment to delivering vehicles of the highest quality,” Rivera stated. “The Santa Cruz not only offers innovative design and versatility, but it also exemplifies our meticulous attention to detail, advanced engineering, and rigorous quality control. We are dedicated to continuously enhancing the quality of our vehicles and ensuring that our customers are always satisfied.”
Study Highlights
The J.D. Power 2024 U.S. Initial Quality Study is based on responses from 99,144 purchasers and lessees of new 2024 model-year vehicles surveyed early in their ownership period. The study, now in its 38th year, measures initial quality by the number of problems experienced per 100 vehicles (PP100) during the first 90 days of ownership, with a lower score indicating higher quality.
Conducted from July 2023 through May 2024, the study comprises 227 Voice of the Customer (VOC) questions and relevant repair data, organized into 10 categories: infotainment, features, controls and displays, exterior, driving assistance, interior, powertrain, seats, driving experience, climate, and an unspecified category unique to repairs. The study aims to provide automakers with actionable insights to identify problems and drive product improvement.
About J.D. Power
J.D. Power is a global leader in automotive data and analytics, offering industry intelligence, consumer insights, and advisory solutions. The company leverages extensive proprietary datasets, software capabilities, and advanced analytics and artificial intelligence tools to help clients optimize business performance. Founded in 1968, J.D. Power operates offices in North America, Europe, and Asia Pacific. For more information, visit JDPower.com.
About Hyundai Motor America
Hyundai Motor America provides a technology-rich lineup of cars, SUVs, and electrified vehicles to U.S. consumers, supporting Hyundai Motor Company’s Progress for Humanity vision. Hyundai’s significant U.S. operations include its North American headquarters in California, the Hyundai Motor Manufacturing Alabama assembly plant, the new Hyundai Motor Group Metaplant America in Georgia, and several cutting-edge R&D facilities. Hyundai’s 835 independent dealers contribute $20.1 billion annually and 190,000 jobs to the U.S. economy. For more information, visit Hyundai News.
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