Hyundai’s IONIQ 5 and Kona have once again earned top honors in the 2025 Kelley Blue Book Best Buy Awards, solidifying their status as leaders in their respective segments.
The IONIQ 5 claimed Best Electric Vehicle for the third consecutive year, while the Kona was named Best Subcompact SUV for the second year in a row.
Kelley Blue Book’s Best Buy Awards, now in their 11th year, are among the most respected in the industry.
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KBB’s editorial team evaluates nearly every new model available in the U.S. based on performance, technology, safety, pricing, ownership costs, and consumer feedback. Hyundai’s winning models stood out for their innovation, design, and driving dynamics.
Olabisi Boyle, Hyundai Motor North America’s SVP of Product Planning and Mobility Strategy, expressed gratitude for the recognition, emphasizing how both vehicles align with customer values: “IONIQ 5 delivers futuristic design and ultra-fast charging, while Kona offers a bold, urban-friendly experience with style and efficiency.”
KBB’s executive editor Brian Moody praised the Kona for its innovative styling and well-rounded performance, calling it a “scrappy SUV” that exceeds expectations. He also highlighted the IONIQ 5 as a practical, feature-packed electric SUV that delivers excellent value.
Hyundai continues to strengthen its reputation in the EV and SUV markets, offering advanced technology and sustainable mobility solutions.
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