Hyundai has been recognized as the top mass-market brand in the J.D. Power 2024 U.S. Tech Experience Index (TXI) Study for the fifth consecutive year.
The study evaluates user satisfaction with advanced vehicle technologies during the first 90 days of ownership, highlighting both enjoyment and issues faced by owners.
The 2024 Hyundai Santa Fe also received the J.D. Power Mass Market Infotainment and Connectivity award for its Digital Key feature, which allows users to start the vehicle via a smartphone app using Near-Field Communication (NFC) technology.
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This award underscores Hyundai’s commitment to enhancing user convenience and safety through innovative technology.
Olabisi Boyle, Hyundai Motor North America’s senior vice president of product planning and mobility strategy, emphasized the company’s focus on customer-centered technology that enhances safety and driving satisfaction.
Hyundai’s consistent top ranking in the TXI study reflects its dedication to advancing vehicle innovation and ensuring customer satisfaction.
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