Lighting technology and design may seem closely related, but creating Audi’s signature illumination requires a delicate balance of aesthetics and functionality. Stefan Staudacher, head of rear lighting development, and lighting designer Christoph Häußinger share insights into their collaborative efforts to integrate illuminated rear rings into the new Audi A6 e-tron, a first for the brand.
The idea to light up Audi’s iconic four rings was inspired by their successful appearance in concept vehicles, sparking excitement among enthusiasts. Transitioning this concept to production proved challenging, requiring a blend of innovative design and legal compliance as there were no established regulations for illuminated logos in Europe at the time.
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Achieving precision and quality in the illuminated rings was a key hurdle. The rings needed to appear flawless by day and emit the perfect red hue at night, harmonizing with other rear lights.
Designers and developers worked extensively to create this effect, even ensuring consistency with the late addition of a black styling package, where the rings took on a darker tone without compromising their high-quality look.
The collaboration between design and development highlights how Audi integrates cutting-edge technology with emotional appeal.
Häußinger emphasizes the emotional resonance of customizable lighting, which aligns with customers’ digital lifestyles, while Staudacher underscores the technical advancements that enhance safety and communication through lighting, such as second-generation digital rear lights that warn of accidents or breakdowns.
Their teamwork exemplifies how Audi merges individuality, safety, and innovation. From technical intricacies to cohesive aesthetics, the illuminated rings on the A6 e-tron showcase the power of collaboration, delivering both beauty and functionality in automotive design.
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