The 2024 Ford F-Series Super Duty has been named the most appealing large heavy-duty pickup in the J.D. Power 2024 U.S. Automotive Performance, Execution, and Layout (APEAL) Study, reflecting strong emotional attachment and excitement among owners.
The J.D. Power APEAL study measures owners’ emotional attachment and excitement with their new vehicles. “For the people, businesses, first responders, and communities that build America, Super Duty is more than a truck. It’s a tool they rely on to get the job done,” said Andrew Kernahan, Super Duty chief program engineer. “There’s no better recognition than one that comes from the people using the truck every day. We are honored and proud to serve our Ford Pro customers with a Built Ford Tough truck that helps to keep our country moving forward.”
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Frank Hanley, Senior Director of Auto Benchmarking at J.D. Power, noted, “The Ford Super Duty ranking as the most appealing Large Heavy-Duty Pickup shows Ford’s commitment to building vehicles that go above and beyond their customers’ expectations.”
The 2024 Super Duty has garnered significant accolades, including being named the 2024 North American Truck of the Year™️ by the North American Car, Truck, Utility Vehicle of the Year jury in January. Additionally, the 2021 Super Duty was recently named the most dependable large heavy-duty pickup by J.D. Power.
Ford Motor Company, headquartered in Dearborn, Michigan, is dedicated to building a better world through its Ford+ growth plan, which combines existing strengths with new capabilities and strong customer relationships. Ford’s diverse range of products includes Ford trucks, SUVs, commercial vans, cars, and Lincoln luxury vehicles, along with connected services. The company operates through three customer-centered business segments: Ford Blue, Ford Model e, and Ford Pro, employing about 176,000 people worldwide. More information about Ford and its products can be found at corporate.ford.com.
Source: 2024 Ford F-Series Super Duty Named Most Appealing Large Heavy-Duty Pickup
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